March 23, 2017
Since 2008, mobile apps have generated almost 270 billion downloads and changed the way companies worked for decades. With the introduction of chatbots, however, some e-retailers, content providers and customer service companies abandon native and hybrid applications in favor of smart AI programs. Apps vs bots: who’s winning the mobile game? R-Style Lab weighs in.
March 17, 2017
By 2020, 80% of retail payment transactions will still happen in stores. However, it doesn’t mean retailers should give up on technology. Studies show 92% of consumers want to shop in stores equipped with smartphones and tablets. They do not mind receiving beacon-triggered notifications and love Virtual Reality, too. How to engage customers in retail? Try this.
December 16, 2016
Although the App Store made $ 14 billion more than Google Play last year, 50% of mobile vendors now prioritize Android over iOS. Thanks to Google’s decision to introduce the 85/15 revenue split for subscription apps and allow developers to process payment transactions, Google Play may soon outpace the App Store both in terms of downloads and revenues. Here’s how to monetize an Android app in 2017 and beyond.
December 09, 2016
Despite the growing adoption of Android smartphones, going iOS is still a winning strategy for most developers. The App Store brings 90% more revenue than Google Play. The average iOS user spends 250% more on in-app purchases than a dedicated Androider. Yet, the market faces strong competition from web apps and is affected by Apple’s decisions regarding UX. Here’s how you can monetize your iOS app in 2017.
November 04, 2016
In 2016, we’ve seen the ongoing battle between iOS and Android, the rise of the citizen developer initiative, the growing popularity of hybrid applications and countless attempts to battle mobile app insecurities. What are the latest trends in mobile application development for 2017 and beyond? Read on to find out!
April 01, 2016
App Store is all about revenues. However, it’s Google Play that generates 75% more downloads. Thanks to the emerging markets (especially Asia), Android smartphones will retain their 81.1% market share until 2019 and beyond. How to put an Android app on Google Play? What apps are typically rejected by the publisher? We’ve got the answers!