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Multi-channel E-commerce Platform for a US Medical Cannabis Distributor

Our client – a US e-commerce company – wanted to boost their sales of cannabis and cannabis-based products by offering a standout shopping experience via their upgraded website and new mobile app. They were searching for a technological partner with an extensive e-commerce portfolio and experience both in web and mobile app development. Finally, R-Style Lab team was chosen to perform the task.

Our client – a US e-commerce company – wanted to boost their sales of cannabis and cannabis-based products by offering a standout shopping experience via their upgraded website and new mobile app. They were searching for a technological partner with an extensive e-commerce portfolio and experience both in web and mobile app development. Finally, R-Style Lab team was chosen to perform the task.
Technologies & tools
Web: WordPress, WooCommerce, CSS;
Mobile: iOS SDK, Android SDK;
Project team
2 front-end developers, 1 back-end developer, 2 iOS developers, 2 Android developers, 1 QA, 1 PM

Solution

To make customer experience more pleasing, R-Style Lab team took the current WordPress website and provided it with a stylish and clear-cut design. Then we integrated a WooCommerce plugin into the platform to get necessary e-commerce features:

  • Product catalog, with each item’s description, photos & end users’ reviews;
  • Advanced product search, enabling prompt searching by all products and features;
  • Integration with payment gateways.

Besides, our Client wanted to allow end users to make purchases on the go. For this, we worked on custom mobile applications both for iOS and Android platforms and enhanced them with a WooCommerce API extension, thus providing customers with a possibility to place orders via mobile apps.

The Client’s legacy website stored product, customer and order data in the Adobe Business Catalyst database, and R-Style Lab dev team spent certain time on extracting it and putting it into work for an upgraded e-commerce solution. However, we still managed to work against a tough deadline and stay within pre-defined time and budget limits.

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